Mission, Vision and Values

Purpose, mission, vision, values

Purpose 

Breaking the cycle of social and food inequalities by acting in the first 1,000 days.

Mission

Providing families with an equal chance of bringing a healthy baby into the world and of introducing them to healthy eating habits early on.

Vision

Becoming the reference in nutrition during the first 1,000 days by leveraging our expertise and ability to mobilize stakeholders with the power to break the barriers to healthy eating that families face. 

Values

• Equity: This value is at the heart of our mission because we believe that all children should have an equal chance of being born and growing up healthy, regardless of the economic constraints of their environment. In keeping with its mission, Fondation Olo ensures that all its actions (activities, projects, purchases, human resource management, etc.) are driven by a genuine desire for justice and equity, leaving no room for favouritism or bias that could distort the implementation of its mission. 
• Prevention: The results of Fondation Olo’s actions are undeniably due to its preventive approach. More broadly, we believe in the benefits of early action, right from pregnancy, to break the cycle of poverty and reduce health inequalities. With this in mind, Olo favours, at all levels of governance and in its actions, a proactive attitude based on prevention rather than late reaction to problems. 
• Collaboration: Fondation Olo believes that the realization of its mission and the achievement of its objectives require a high degree of collaboration with a wide range of partners whose expertise aligns with or contributes to its mission. Adherence to this value also implies a strong ability to listen, transparency in relations with others, and openness to and consideration of different ways of doing things, opinions and experiences. 
• Rigour: Fondation Olo believes that what’s worth doing should be done well. This applies to all levels of the organization, and guides the conduct of all those who contribute to it. This value is reflected in the seriousness of our decision-making processes, in our search for best practices when defining our projects and services, in our respect for proven methods in all aspects of our management, in the evaluation of our practices and programs, and in our constant quest for improvement.
• Empathy: Fondation Olo and all those who work for it never lose sight of the fact that they are there to help people who really need it every day. Their actions are strongly influenced by their ability to understand and respect the people they work for and with. Empathy is a benevolent attitude that defines Fondation Olo’s approach to all its relationships.